The Search Engine Marketing (SEM) Specialist will manage all paid search campaigns on Google, Yahoo, Bing, Baidu as well as other search and display marketing engines. A successful SEM Specialist will effectively manage the paid search budget and work with the SEO and Marketing team in order to maximize ROI, drive traffic, and customers.

｜Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns

｜Tracking, reporting and analyzing website analytics, pay-per-click (PPC) initiatives and campaigns

｜Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies

｜Optimize copy and landing pages for paid search engine marketing campaigns

｜Perform ongoing paid keyword discovery, expansion and optimization

｜Research and analyze competitor advertising links

Requirement:

｜Knowledge of ad platforms and management tools including but not limited to Google Ads, Google Tag Manager, Google Analytics, Facebook Pixels/Ad Manager

｜Excellent writing skills and verbal communication skills in Mandarin and English

｜Google Ads Certified preferred

｜Experience in understanding needs of customers and delivering innovative solutions

｜Possess great problem solving skills

｜Strong passion in Media/Online Marketing solutions

｜Prior Agency experience on digital ads management will be preferred

｜Since rotation is a compulsory policy in our company, applicants should be open to rotate to other positions.

Incentive package:

· Base salary + Additional 12 times Increment chance in a year if you have top performance

· Office Nearby mrt ( Telok Ayer/Raffles Place)

· Medical Benefits

· Phone allowance, Computer Allowance, Atire Allowance, Gym allowance

· Challenging Environment

· Working hours: 9am-6pm, Monday to Friday. Enjoy extra OT pay.

JOBS IN RECRUITMENT CONSULTANCY PTE LTD 19C9565

VICTORIA KANG YOUFANG R1441743